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Fatima Sheikh, principal stylist and founder of FS Charlie, comes from a long line of celebrated film and television actors. Instead of following in their footsteps, Fatima found a different way to express her creative heritage: through hair and makeup.

A native Californian, Fatima's love affair with style started at age 3, when she was firmly convinced she was Madonna! At 18, her cousin, the noted Hollywood actor Yawar Charlie, asked her to style a New Year's Eve party in West Hollywood. The rest, as they say, is history.

Formally trained by MAC, Michael White, the key hair stylist for such acclaimed films as Milk and Jerry Maguire, and Deborah Dietrich, head of the hair department for NBC's hit show, Trauma, Fatima started doing makeup and hair for films, including Milk. Aspiring actors, for whom looking their best was top priority, sought her expertise for headshots. Soon, her talents included eyebrow threading and henna art, which she learned from none other than Madonna's personal eyebrow and henna expert, Sumita Batra of Ziba Beauty. Fatima's creativity, talent, and laid-back vibe led her into fashion, where she did hair and makeup for fashion shoots and worked on several high-profile fashion shows during L.A. Fashion Week, such as Rock & Republic.

The Bay Area called Fatima back, where she became the go-to stylist for many high-profile weddings. Her Bollywood vibe and Hollywood expertise made her the premier wedding stylist for discerning South Asian brides who wanted to look dazzling for their weddings held in the US and abroad. The best part: South Asian brides love that Fatima is a one-stop stylist. Not only is she an expert with hair, makeup, henna and threading, she can easily dress South Asian brides and their bridal parties in their traditional attire. Rather than get comfortable, Fatima moved to New York to make her mark on the fashion capital of the world.


She was soon hired by Rare NYC, the celebrated Tribeca salon founded by Ruth Roche, who's styled celebrities such as Mariah Carey, Lindsay Lohan, Jessica Szohr, and, Kelly Ripa, and whose work has appeared in Harper's Bazaar, Elle, Vanity Fair, and In Style. At Rare, Fatima's talent led to work for fashion runway shows, such as Christian Dior, fashion shoots, and celebrity clients, such as Victoria Secret models. In November 2010, Ruth passed the torch to Fatima, who is now the owner of Rare Salon.

Fatima's company, FS Charlie, is named in honor of her grandfather, Noor Muhammed Charlie, the legendary comic of Bollywood's silent film era. She lives in New York City and travels to California frequently.