Tue 11am-6pm Wed & Thu 11am-8pm Fri 11am-7pm Sat 10am-5pm
317 Church street, New York, NY 10013 212.343.9133





















Event:

Rare Team Shoot 2014.

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Overview:

Rare's team shoot was inspired by some of the most beautiful and mystical creatures that flourish around the globe- from the jungles in the Amazon, deep forest and beyond. The colorful parrot and toucan, the defiant frog, all knowing owl, the slithering snake, Madame Butterflyand leopard all came together for a colorful day of picture perfection!

Photography by:

Viktorija Juodenaite

Makeup by:

Jessica Ragozzino & Mickayla Pence
(Makeup Forever Academy)






Event:

Pureology Strength Care Product Launch & VIP Event.

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Overview:

A few behind the scenes highlights from this past Tuesday! We teamed up with Pureology to present this season's exciting release of their new Strength Cure product line. Joined by a few of our favorite clients along with press in attendance representing American Salon, NY/The Cut & Lucky magazine, the evening was fueled with complimentary blowouts, gift bags, bubbly and a whole lot of hair science!






Event:

Elements Fitness Studio Session's- Get Fit This Spring!

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Overview:

Beauty starts from within. Be strong, sexy, and unstoppable from the inside out! It's important to us that our clients feel beautiful and healthy from the inside out. This season we were excited to team up with celebrity trainer, and master instructor Andrea Fornarola, Founder of Elements Fitness Studio for 1-hour strength building Barre Cardio Fusion classes designed specifically for Rare Salon.






Event:

Michaela Jewelry S/S/ '14 Lookbook

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Overview:

Rare's newest rising stars Stephanie Rhodes & Emily Dewel created one of a kind hair looks for emerging jewelry designer Micaela Maria LLC for her stunning new accessory line launching this S/S 2014. All shot on location inside our studio, here are a few behind the scenes looks! Art Direction provided by: Addam Moreno, Makeup by: Fatima Sheikh assisted by Carmela Zampieri, Photographer: Viktorija Juodenaite.






Event:

FAM SOCIAL

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Overview:

Rare teamed up for a memorable year end holiday celebration at Inc Lounge located inside the esteemed Time Hotel.






Event:

Rare Team Shoot 2013

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Overview:

Rare got together for their 3rd annual team shoot once again with the talented photographer Nico Lliev. The team brought their professional side along with a few playful and dramatic looks to create a picture perfect mirror image of their alter egos.






Event:

Backstage Miami 2013-LA FAMA: Oribe Hair Care

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Overview:

Rare Sr. Apprentice Emily Dewell takes us backstage with Oribe in Miami Beach for a weekend of hair education, glamour and Cuban nights.






Event:

Bright City Nights- An Evening of Sound & Color

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Overview:

Highlights from our fundraiser party at the uber chic Ava Lounge located inside the penthouse of the Dream Hotel-Midtown. We mingled with about a 100 friends and supporters for our first charity event with NYC based Art For Progress non-profit. With the support of our artist friends from Art Off Paper along with DJ’s Nickodemus of famed Turntables On The Hudson, Freqnik of Red Bull Music DJ Academy and the eclectic sounds of Robert Lux we were able to raise a little over $2.5K through ticket sales, donations and proceeds donated by the artists themselves. A special thanks to our contributing supporters Redken for luxury gift bags, Q Model Management and Red Light PR for the amazing apparel and accessories used on our models.






Event:

Join Us in Support Of DIL (Development In Literacy) @ CIELO NIGHTCLUB

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Overview:

We’re teaming up and supporting this wonderful non-profit organization and cause. For those that purchase (2) or more tickets, will be entered into a raffle and have the chance to receive a $150 gift certificate from RARE to put toward any service!






Event:

RARE HIT’S SIN CITY | REDKEN SYMPOSIUM 2013 AT MANDALAY BAY RESORT.

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Overview:

Rare ventured to the Sin City for 3 days of sun therapy and a whole lot of new hair education at the 2013 Redken Syposium for the coming season. Though there was no gambling, there was a whole lot of bonding and hair creativity going on. Our senses were overloaded with the multitude of classes available to take. There were over 10,000 salon professionals from around the world to interact and network with.






Event:

Rare Holiday Party With One Sound & Burton.

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Overview:

To end this year and celebrate the holiday season, we teamed up with our friends from One Sound label and Burton (Soho Flagship store) for an early night out celebration at the spacious M1-5 Lounge. Thanks to everyone who joined us for a few cocktails and guest House music beats by Dennis Fernando and Mr. Niceness. We danced the night away until about 1am with smiles and happy faces.



Event:

Rare Team Photo Shoot 2012

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Overview:

Rare got together for their annual team shoot photographed by the talented Nico Lliev. After a few reschedules we finally captured a few magical moments. Here’s a sneak peak of our alter ego creation!






Event:

2 Year Anniversary of Rare by F.S. Charlie.

Overview:

Intimate gathering to kickstart the holiday season and to celebrate the 2 year anniversary of Rare by. F.S. Charlie brand. Appetizers along with drinks served by mixologist David Lau and his team. Music provided by DJ Robert Lux.






Event:

Fashion Night Out.

Overview:

Rare teamed up with premier South Asian jewelry, aparel, & accessory designers

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Amrita Singh, Sexi Guru, & SHEEN by Nausheen Gilkar for a night of luxury taste making and an exclusive on-premise pop up shopping experience for over 350 guests including media coverage from FUSE TV, Vogue, Wall Street Journal, Socially Superlative, and Blackbook SPONSORS: Redken, Pureology, Bai Beverages, Romanov vodka, Royal Challenge Whiskey,Mikey Likes It Ice Cream, Serendipity, SAYWE, Jingo Media.

Talent:

One Sound Label (DJ Zuez, & Lucas Fable), DJ Robert Lux.



Event:

LAURA DAY- An Evening Of Healing

Overview:

In her third installment, author Laura Day hosts a one hour workshop. Participants are asked to bring a list of issues in their bodies, lives and relationships that need healing. The workshop will be followed by a psychic/group healing exchange where everyone will have the opportunity to give and receive an intuitive reading and healing on personal challenges ahead!






Project:

RARE x TRIBECA BEAUTY SPA- Summer '12 Referral Program

Overview:

Clients of Rare will now have the chance to sample the amazing services that Tribeca Beauty Spa has to offer. For those interested, you will receive a card for a first time visit of 15% Off.



Project:

"PLAIN JANE" - Reality TV Shoot With MTV.

Overview:

Rare was approached by the producers of the MTV to shoot an episode of “Plain Jane”with British model/stylist and host Louise Roe and Rare stylist Ruth Roche. Here are a few images from behind the scenes.






Project:

RARE x D.BRAND DENIM- MEN'S EDITORIAL EVENT

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Overview:

We teamed up with Swedish clothier D.Brand to host an exclusive mens editorial event featuring the latest trends in grooming and style. About a 100 of our clients, friends and press networked and sipped specialty cocktail blends by Absolut and Bai, while chatting it up with our style crew, publicist Carrie Koscal (D.Brand). Guests noshed on some tasty bites and danced to classic beats provided by crate digger DJ Freqnik for over 3 hours. If that wasn’t enough, we had a guest MC appearance by NYC entertainer & drag extraordinaire Paige Turner. We made sure everyone left happy with some special gifting by our brand sponsors- Menaji, a men's luxury skincare line created by beauty expert Michele Probst, Redken For Men, Pureology and Pure Ice for our ladies.






Project:

Relief On The Runway- Attire To Inspire: Fashion Show & Charity Event

Location:

Broad St. Ballroom, NYC

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Featured Designers:

Rachel Roy, Deepak Perwani, Nayna, Cosry, Nzinga Knight, Razan Daker, Modern Mary, Guzel, Nahda Designs, Sahaili

Overview:

Relief On The Runway fashion show in conjunction with the Islamic Relief foundation. 300 guests in attendance for an exclusive designer shopping, music, food and education all for a cause. Rare’s final looks transitioned on colorfully clad models, with a more traditional upswept bun, sultry eyes and a natural pout. For the second round on the catwalk we kept things fun and playful with a kissable red lip, long locks and gold ribbon adorned on each model.






Event:

ORIBE Pop-Up @ WIP Lounge With Burleque Artist Katrina Darling

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OVERVIEW:

Rare joined Oribe for a late and great night out creating some amazing over the top hair looks to as part of the stateside debut of Katrina Darling’s burlesque show of God Save The Queen. She is the 2nd cousin once removed to Kate Mideleton of the British Royal family.



Event:

LAURA DAY Spring Cleaning For 2012

Overview:

We teamed up with author Laura Day once again. Guests had the opportunity to do some personal spring cleaning! In the last RARE event participants swapped psychic readings, healing’s and ideas. In this event we will join forces to make this spring in your lives the best time ever. The one hour workshop will be followed by a one hour psychic/healing exchange where everyone will get a change to give and receive an intuitive reading and healing on the challenges and opportunities ahead! Owner of RARE, Principal Stylist and make-up artist Fatima Sheikh, gave tips for a new spring look! February.






Event:

UNDERWRAPS Fashion Event Hosted by designer Nailah Lymus.

OVERVIEW:

We’re all about teaming up with the creative community. Nailah Lymus is no exception. She recently showed her collection at NYC Fashion Week 2011 and was featured in Couture Fashion Week 2011. Now combining both of her passions (modesty and fashion) Lymus is launching the FIRST Muslim Female Model Agency called Underwraps. Over 100 invited guests and select media came together to celebrate the launch of the first multi-cultured Muslim modest modeling agency, featuring an eclectic array of colorful urban chic garments for the more demur woman.



Location:

Wix Lounge, NYC.

Fashion Show:

HAUS OF BELLE- S/S'12 Fashion Show & Brand Launch.

OVERVIEW:

A few images to share with you from Ebony Alexander and her Haus of Belle S/S’12 show entitled “The Undefeated” from this past NYFW. The event was filled to capacity with over 200 guests and press in attendance at the Wix Lounge. The RARE by F.S. Charlie team was created a selection of street easy hair along with a fresh and natural face approach for the always on the go city gal.






Event:

RARE Holiday Party & Toys For Tots Drive

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Overview:

We hosted our year end holiday party celebrating the one year anniversary of RARE by F.S. Charlie in conjunction with the Toys For Tots non-profit organization. With the support from some amazing sponsorship brands we danced the night away courtesy of OneSound Label DJs Zues and Lucas Fable, Boston DJ Leah V of Paper Panda and NYC Basement Bhangra creator Rekha. Over 150 guests were treated to gourmet mini cupcakes created by Baked By Ailia and complimentary open bar made possible by Bai anti-oxident beverages and premium blend LiV Vodka. With your help we raised hundred of toys for the TOTS foundation (that’s approximately 9 huge bins that the Marine’s collected for this season!)






Project:

Toys Fort Tots Drive

OVERVIEW:

From NOVEMBER 1st through DECEMBER 17th, we collected brand new unwrapped toys that were donated to the Marines Toys For Tots non-profit organization NYC sector. In return we thanked our clients with a 25% of their next service.



Event:

A Rare Glimpse With Laura Day.

Overview:

New York Times Best Selling author of “Practical Intuition” and intuitive expert Laura Day provided an evening of fun and learning exercises like telepathy and precognition for guests.






Project:

"SCOUTED" Reality Series on E!

Overview:

We were in production for a total of a week.This past November 28th E! premiered their new reality model search inspired series entitled “Scouted”. Be sure to watch this new program as one of our own extended team members, premier stylist Charles Baker-Strahand was featured as one of the hair specialist involved.



Fashion Show:

SAYWE- "Fashion For Compassion" Runway Show & Benefit.

Location:

The Ritz Carlton Hotel, NYC.

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Project:

SAYWE- "Fashion For Compassion" Runway Show & Benefit- Hair & Makeup Created by Rare

Featured Designers:

Pria Kaatari Puri, Atelier Azza, Amrita Singh (jewelry). OVERVIEW: Fashion For Compassion event held at the prestigious Ritz Carlton- Battery Park, NYC and hosted by the non-profit SAYWE (a group of young entrepreneur South Asian woman). They dedicate their mission toward fostering strong relationships within business, media, fashion and entertainment by recognizing these achievements. Rare created very special hair/makeup artists were called in to produce unique hair and makeup looks for designers Pria Kataaria Puri, Atelier Azza and Rani Emaan’s. The theme was goddess inspired featuring lined and smokey cats eye, bronzed cheeks, high chignons complimented by jewel toned gowns.



Event:

Beauty & The Beats II

Sponsors:

Socially Superlative, Reedspace, Oribe, Cherrytree Records, Tough Love.

Overview:

Wash/Blowouts, Makeup Application, Zoom Groom (for the men) & manicures by celebrity nail artist Naomi Yasuda were provided! If you don’t recognize her name you may know some of her clientele that include: Lady Gaga, Katy Perry, Alicia Keys, Kerry Hilson and more...The best part, this entire package for the day was $40. Fresh mimosas complimented by gourmet cupcakes were prepared by Glittle Cupcakes.






Photoshoot:

HARDBODY, NYC- Sofa King Jewelry Launch & Lookbook shoot

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Overview:

Provided hair & makeup for Irmak Ayverdi-Choreographer, Model and Founder of Hardbody,NYC- an all female collective of industry professionals within the music, dance and DJ community. As part of her new jewelry & t-shirt launch, Ayverdi consulted with us to create playful & edgy looks to compliment her first lookbook campaign along with photographer Anne Paas. The result...bold slogan tees, feather accents, and gold chains. Larger than life curls, flowing tresses, glowing skin, and brights lips were blended by Fatima Sheikh, along with a colorfully causal city sleek wardrobe put together by our own Publicist/Stylist Vanessa Diaz (RAW Creative Group).






Photoshoot:

Provided hair & makeup for DJ / Producer Lil Louie Vega / VEGA RECORDS Summer Product Campaign & Site Launch.

Location:

Cielo Nightclub, NYC

Event:

Beauty & The Beats I (Co-Hosted with Paper Doll Boutique)

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Sponsors:

Oribe, Maya Water, Cherrytree Records, Dimepiece, Tough Love, Miss Wax, Hardbody, Glittle Cupcakes.






Project:

Lady Ness Capsule Collection & Party Release With LA based jewelry brand Miss Wax.

Sponsors:

Red Bull, Glittle Cupcakes, Tough Love, Ladies Lotto

Overview:

Hosted the Miss Wax x Lady Ness jewelry 2-piece capsule collection featuring the “Hold Me” harness and “Spike You” chain drop earring. Over 250 guests joined us to celebrate the night until the early morning hours who were treated to an open bar of cocktails and scrumptious mini cupcakes courtesy of Glttle Cupcakes and music by DJ Freqnik & Leah V direct from Boston.